23 March 2011

Cree recruits senior VP of sales & business development

LED chip, lamp and lighting fixture maker Cree Inc of Durham, NC, USA has recruited Bruce Renouard as senior VP – sales & business development, responsible for sales of LED chips, LED components, materials and power & RF components.

Cree says that the newly created position is part of its ongoing investment in sales and marketing to further enable the LED lighting and power markets.

“As we continue to lead the LED lighting revolution and drive adoption into new applications, we are also focused on enabling our customers,” says chairman & CEO Chuck Swoboda. “Bruce’s demonstrated sales leadership and experience in selling integrated solutions around key components will be a great addition to the Cree management team,” he adds.

Renouard joinds Cree after nine years at Power Integration Corp, where he was VP of worldwide sales.

Tags: Cree LEDs

Visit: www.cree.com

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