Advertising in Semiconductor Today
Media Kit - 2010
Semiconductor Today is a digital magazine and online resource for the compound semiconductor and advanced silicon industries. With a targeted international circulation, both provide a highly effective and cost-competitive means to reach your audience.
Semiconductor Today’s mission is to disseminate high-quality, timely, compound semiconductor focused editorial material to as wide an audience as possible. Above all else, we understand that it is the quality and accessibility of a publication’s content that is the key to advertising success. In 2009, Semiconductor Today published more issues, more editorial pages per issue, and more online news content than its nearest competitor.
What is a digital magazine?
Digital magazines are accessed via a hyperlink delivered by e-mail. No special software is required: the link can be opened by any internet browser. Once accessed, the digital magazine has the appearance of a printed magazine, but on-screen.
View latest issue of Semiconductor Today
What are the benefits of a digital magazine?
Digital magazines offer a sophisticated range of advertising options, such as audio/video content, which can be used to create greater impact. All websites cited within the magazine are hyperlinks, enabling the reader to respond to advertising instantly.
Rapid delivery
Printed magazines take several weeks to produce and deliver, especially to inaccessible countries. The result is outdated content. However, digital magazines can be produced quickly and delivered instantly, even to geographical regions that cannot be served efficiently with printed mail. Typically, readers receive Semiconductor Today within 2 days of it being completed. All this is an obvious advantage to the reader, as well as to the advertiser.
Unlimited distribution
Print publishers limit the number of copies of each issue they distribute to keep their costs low. However, digital magazines are inexpensive to distribute, regardless of reader volumes, allowing you to reach every decision maker and everyone with purchasing influence within your target markets. Digital magazines also enable greater pass-on readership.
Cost effective
Digital magazines are inexpensive to publish; there are no print and postage charges, so Semiconductor Today can pass the production savings onto its advertisers. For around $14,000, the digital Semiconductor Today offers a year (10 issues) of full-colour, full-page advertising (plus bonus print issues), and a year’s package banner advertising on the Semiconductor Today website. All this for around the same cost as other semiconductor magazines typically list for three months full-page colour advertising.
Semiconductor Today: Website
Semiconductor Today‘s website publishes daily news updates, making it a first choice for industry professionals who want to be kept fully up to date with accurate and timely information. Furthermore, all news items appearing on the Semiconductor Today website are edited, ensuring that nothing is published unless it meets the highest editorial standards. We do not publish paid-for, editorial material, either in the magazine or on the website.
Semiconductor Today is a Google listed news source, which means that each news item on the site appears in relevant Google news alerts. We also offer RSS feeds, so that interested parties can receive news the instant it is posted to the site.
What does Semiconductor Today cover?
Semiconductor Today’s editorial coverage includes: III-V materials such as GaAs, InP, and GaN; II-VI materials such as CdHgTe and ZnSe; and IV-IV materials such as SiC and SiGe, as well as advanced silicon technology such as strained silicon and silicon-on-insulator (SOI). Applications include wireless communications, fiber-optic communications, light-emitting diodes (LEDs) and solar cells. Close attention will be given to areas where the compound and advanced silicon industries converge.
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Editorial calendar 2010
| Issue 1: February 2010 | ||
| Featured topics | Deadlines | |
| GaAs device technology | Advertising copy: | January 30 |
| Photovoltaics | Distribution: | February 10 |
| Issue 2: March 2010 | ||
| Featured topics | Deadlines | |
| LEDs for solid-state lighting | Advertising copy: | February 28 |
| Advanced Si/SiGe devices | Distribution: | March 10 |
| Issue 3: April/May 2010 | ||
| Featured topics | Deadlines | |
| Optoelectronics for communications | Advertising copy: | April 25 |
| II-VI materials and devices | Distribution: | May 3 |
| Issue 4: May/June 2010 | ||
| Featured topics | Deadlines | |
| Epitaxy | Advertising copy: | June 5 |
| Photovoltaics | Distribution: | June 9 |
| Issue 5: June/July 2010 | ||
| Featured topics | Deadlines | |
| GaAs materials and devices | Advertising copy: | June 30 |
| SiC developments | Distribution: | July 5 |
| Issue 6: July/August 2010 | ||
| Featured topics | Deadlines | |
| InP focus | Advertising copy: | July 25 |
| Si/SiGe epitaxy and processing | Distribution: | August 24 |
| Issue 7: September 2010 | ||
| Featured topics | Deadlines | |
| Epitaxy | Advertising copy: | Sept 15 |
| Photovoltaics | Distribution: | Sept 20 |
| Issue 8: October 2010 | ||
| Featured topics | Deadlines | |
| GaN-based materials, devices, and applications | Advertising copy: | Oct 12 |
| Optoelectronics focus | Distribution: | Oct 18 |
| Issue 9: November 2010 | ||
| Featured topics | Deadlines | |
| GaAs focus | Advertising copy: | Nov 9 |
| Photovoltaics | Distribution: | Nov 14 |
| Issue 10: December 2010/Jan 2011 | ||
| Featured topics | Deadlines | |
| LED technology | Advertising copy: | Dec 5 |
| Nitride manufacturing | Distribution: | Dec 12 |
| SiC materials and devices | ||
Note: Distribution dates are given as a guideline only, and are subject to change without prior notice. For confirmed dates please contact: darren@semiconductor-today.com
Semiconductor Today: Readership
Semiconductor Today is primarily aimed at professionals working in both integrated device manufacturing fabs and foundries worldwide, producing either compound semiconductor or advanced silicon materials-based microelectronic and optoelectronic semiconductors.
Digital magazine
Published 10 times per year, each issue of Semiconductor Today magazine, and the weekly E-Brief, is now emailed to 10,044 individual scientists, engineers, and executives involved in the manufacturing of compound semiconductor and advanced silicon materials and devices. (Based on November 2009 figures).
Website
On average, Semiconductor Today’s website now receives just over 4400 unique visitors each day, and this figure continues to grow. (Based on November 2009 figures).
Semiconductor Today has an open-access policy: all magazine and website material is available free of charge and free of access restrictions.
The circulation of Semiconductor Today is distributed by organization type and by geographical region in the proportions shown below.
Advertising rates
All x6 and x10 full rate display advertising packages include 6 and 12 months of banner advertising on the Semiconductor Today website free of charge, respectively.
All full rate x10 double-page and full-page packages include a 50-word company promotion with hyperlink in x12 issues of the weekly Semiconductor Today electronic news-brief. Banner advertising options in the electronic news-brief are also available.
All x6 and x10 display advertising packages include an enhanced Supplier Directory listing, including a logo and 25-word company promotion.
All advertising appearing in the digital magazine will also appear in the printed version of Semiconductor Today for distribution at trade events, such as CS MANTECH.
Digital magazine package rate card
| $ USD Rate | x3 Package | x6 Package | x10 Package |
| Double page | $2,700.00 | $2,300.00 | $1,790.00 |
| Total | $8,100.00 | $13,800.00 | $17,900.00 |
| Full page | $2,300.00 | $1,900.00 | $1,390.00 |
| Total | $6,900.00 | $11,400.00 | $13,900.00 |
| Half page | $1,950.00 | $1,700.00 | $1,190.00 |
| Total | $5,850.00 | $10,200.00 | $11,900.00 |
| Third page | $1,700.00 | $1,450.00 | $1,000.00 |
| Total | $5,100.00 | $8,700.00 | $10,000.00 |
| Quarter page | $1,450.00 | $1,300.00 | $950.00 |
| Total | $4,350.00 | $7,800.00 | $9,500.00 |
| Directory listing | * | * | * |
| Total | * | * | $1,990.00 |
| £ GBP Rate | x3 Package | x6 Package | x10 Package |
| Double page | £1,350.00 | £1,150.00 | £895.00 |
| Total | £4,050.00 | £6,900.00 | £8,950.00 |
| Full page | £1,150.00 | £950.00 | £695.00 |
| Total | £3,450.00 | £5,700.00 | £6,950.00 |
| Half page | £975.00 | £850.00 | £595.00 |
| Total | £2,925.00 | £5,100.00 | £5,950.00 |
| Third page | £850.00 | £725.00 | £500.00 |
| Total | £2,550.00 | £4,350.00 | £5,000.00 |
| Quarter page | £725.00 | £650.00 | £475.00 |
| Total | £2,175.00 | £3,900.00 | £4,750.00 |
| Directory listing | * | * | * |
| Total | * | * | £995.00 |
| € Euro Rate | x3 Package | x6 Package | x10 Package |
| Double page | € 1,957.00 | € 1,667.00 | € 1,297.00 |
| Total | € 5,871.00 | € 10,002.00 | € 12,970.00 |
| Full page | € 1,667.00 | € 1,377.00 | € 1,007.00 |
| Total | € 5,001.00 | € 8,262.00 | € 10,070.00 |
| Half page | € 1,413.00 | € 1,232.00 | € 862.00 |
| Total | € 4,239.00 | € 7,392.00 | € 8,620.00 |
| Third page | € 1,232.00 | € 1,051.00 | € 725.00 |
| Total | € 3,696.00 | € 6,306.00 | € 7,250.00 |
| Quarter page | € 1,051.00 | € 942.00 | € 688.00 |
| Total | € 3,153.00 | € 5,652.00 | € 6,880.00 |
| Directory listing | * | * | * |
| Total | * | * | € 1450.00 |
Website only rate card
| $ USD Rate | x3 month | x6 month | x12 month |
| Position | |||
| Centre home page banner | $10,000.00 | $14,500.00 | $19,900.00 |
| Top home page banner | $7,500.00 | $10,400.00 | $15,500.00 |
| Right home page banner | $2,000.00 | $2,900.00 | $5,000.00 |
| Left home page tower | $5,000.00 | $8,000.00 | $12,500.00 |
| Top news page banner | $7,500.00 | $10,400.00 | $15,500.00 |
| Right news page banner | $6,500.00 | $9,500.00 | $14,500.00 |
| Left news page banner | $6,000.00 | $9,000.00 | $14,000.00 |
| Large news footer banner | $5,000.00 | $8,000.00 | $12,500.00 |
| Event listing sponsor | * | * | $1,000.00 |
| £ GBP Rate | x3 month | x6 month | x12 month |
| Position | |||
| Centre home page banner | £5,000.00 | £7,250.00 | £9,950.00 |
| Top home page banner | £3,750.00 | £5,200.00 | £7,750.00 |
| Right home page banner | £1,000.00 | £1,450.00 | £2,500.00 |
| Left home page tower | £2,500.00 | £4,000.00 | £6,250.00 |
| Top news page banner | £3,750.00 | £5,200.00 | £7,750.00 |
| Right news page banner | £3,250.00 | £4,750.00 | £7,250.00 |
| Left news page banner | £3,000.00 | £4,500.00 | £7,000.00 |
| Large news footer banner | £2,500.00 | £4,000.00 | £6,250.00 |
| Event listing sponsor | * | * | £500.00 |
| € Euro Rate | x3 month | x6 month | x12 month |
| Position | |||
| Centre home page banner | € 7,250.00 | € 10,500.00 | € 14,400.00 |
| Top home page banner | € 5,450.00 | € 7,500.00 | € 11,200.00 |
| Right home page banner | € 1,450.00 | € 2,100.00 | € 3,600.00 |
| Left home page tower | € 3,600.00 | € 5,800.00 | € 9,000.00 |
| Top news page banner | € 5,450.00 | € 7,500.00 | € 11,200.00 |
| Right news page banner | € 4,700.00 | € 6,900.00 | € 10,500.00 |
| Left news page banner | € 4,350.00 | € 6,500.00 | € 10,150.00 |
| Large news footer banner | € 3,650.00 | € 5,800.00 | € 9,500.00 |
| Event listing sponsor | * | * | € 725.00 |
If you would like your printed brochure or promotional material converted to a digital format and emailed with
Semiconductor Today, please ask for rates.
Copy requirements
We prefer to receive advertising material in the form of TIFF, EPS or JPEG graphics files, but we also accept PDF files. Please supply your material to the correct size (preferably without crop marks) and at a resolution of at least 300 dpi.
We accept advertising material by e-mail or on CD-ROM.
| Sizes: | |
| Page/trim size: | 213 mm x 282 mm (8 in x 11 1⁄8 in) |
| Bleed page: | 219 mm x 288 mm (8 5⁄8 in x 11 3⁄8 in) |
| Full page (text area): | 193 mm x 262 mm (7 5⁄8 in x 10 2⁄8 in) |
| Half island page: | 120 mm x 193 mm (4 3⁄4 in x 7 5⁄8 in) |
| Half horizontal page: | 193 mm x 125 mm (7 in x 4 7⁄8 in) |
| Half vertical page: | 91 mm x 262 mm (3 1⁄2 in x 9 7⁄8 in) |
| Third vertical page: | 63 mm x 262 mm (2 3⁄8 in x 9 7⁄8 in) |
| Third square page: | 125 mm x 125 mm (4 7⁄8 in x 4 7⁄8 in) |
| Quarter page: | 91 mm x 125 mm (3 3⁄8 in x 4 7⁄8 in) |
Contact details
To place your order, or for more information, please contact either Jon or Darren:
Jon Craxford
Semiconductor Today, Advertisement Manager
Tel: +44 (0)207 1939749
Cell: +44 (0)7989 558168
Fax: +44 (0)1242 291482
E-mail: jon@semiconductor-today.com
Darren Cummings
Semiconductor Today, Commercial Director / Assistant Editor
Tel:+44 (0)121 2880779
Cell: +44 (0)7990 623395
Fax: +44 (0)1242 291482
E-mail: darren@semiconductor-today.com
©2010 Juno Publishing and Media Solutions Ltd. All rights reserved. Semiconductor Today and the editorial material contained within it and related media is the copyright of Juno Publishing and Media Solutions Ltd. Reproduction in whole or part without permission from Juno Publishing and Media Solutions Ltd is forbidden. In most cases, permission will be granted, if the author, magazine and publisher are acknowledged.